The Experience Auto Group hosted a private unveiling of the new 2014 Maserati Quattroporte at their Maserati of Manhattan showroom in Tribeca. The luxury four-door sedan, which officially debuted at the 2013 North American International Auto Show in Detroit, is the sixth generation Quattroporte from the Trident brand.
The 150 VIP guests in attendance gathered around as Maserati General Manager Michael Bellina unveiled the V-6 and V-8 Quattroporte models. “As a dealer, we are beyond excited for the direction Maserati is headed and truly believe the introduction of these models will make the brand more exciting than ever,” he said.
“I really wanted to keep the main focus on the cars for this event, but made sure to enhance the experience with delicious and authentic Italian cuisine along with a fun atmosphere,” said Laura Fisher, Director of Events and Client Relations for Experience Auto Group. “After all, the new Quattroporte combines power, design and sporty elegance; it sells itself!”
Guests privy to the exclusive evening dined on exquisite culinary creations by H on the Harbor that were indigenous to Modena, Italy where Maserati originates as well as delicious cocktails provided by sponsors Stoli Elite Vodka, Mionetto Proseco and Peroni. PartyUp Productions provided the music and blue LED décor in support of the “Light It Up Blue” campaign from Autism Speaks, to create a sleek and sexy ambiance.
Among the special guests was long-standing Experience Auto Group client, Steve Kokotos. “I really love Maseratis and can’t wait to get into the new Quattroporte,” he said. “It’s absolutely beautiful, and is perfect for entertaining clients and friends.”
The first units of new Quattroporte will be sold in Europe this year with the car currently on sale in the US and deliveries expected to begin in June.
Via R. Couri Hay PR
About the Maserati Quattroporte:
The flagship sixth-generation Maserati Quattroporte is a significant leap forward that not only sets the high-technology tone for Maserati’s upcoming range of new-models, but also remains faithful to Maserati’s long history of luxury sports sedans.
The powerful and proprietary Maserati engines and the large cabin are at the core of the Quattroporte’s design. Dominated by a long, powerful nose and a concave Trident grille a clear link is created to both current and historic Maseratis.
The newly-developed direct-injection engine family boasts a 523 hp/ 524 lb-ft 3.8-litre V8 and a 404 hp/ 410 lb-ft 3.0-litre V6, both of which are twin-turbocharged, designed by Maserati Powertrain and assembled by Ferrari at their plant in Maranello. All versions come equipped with the latest eight-speed automatic transmission developed with ZF.
The V8 is the fastest, most powerful and efficient four-door Maserati has ever built, reaching 60 mph in 4.6 seconds and achieving a top speed of 191 mph.
The V6 twin turbo Q4 All-Wheel Drive variant is capable of a top speed of 177mph. The “Q4” system is capable of redistributing the torque instantly from full rear wheel drive to a balanced 50/50 distribution between front and rear wheels when more traction is needed.
The all-new architecture retains the Quattroporte’s exquisite handling with near 50:50 weight distribution, double-wishbone front suspension and a state-of-the-art five-link rear suspension. New standards of quality in design, development, fabrication and process controls are employed in the entirely new plant building the Quattroporte, however traditional hand-crafted design continues inside and out of the Quattroporte’s cabin.
Interior luxury leaps forward technically, too, with features like a touch control screen, adjustable pedals, WLAN-based WiFi and an optional 15-speaker, 1280 Watt Bowers & Wilkins audio system.
In 1963, Maserati established the benchmark for the luxury sports sedan. The new Quattroporte continues to elevate the standard of high quality engineering, supercar performance all within the space, luxury and daily driving ability of a sedan.