The Society of Memorial Sloan Kettering: Annual Bunny Hop

It may have been chilly in New York City yesterday evening, but spring was in full bloom at the 28th Annual Bunny Hop, hosted by The Society of Memorial Sloan Kettering at 583 Park Avenue. Among those celebrating: TODAY Show hosts and Honorary Chairs Savannah Guthrie and Jenna Bush Hager.

The Society of Memorial Sloan Kettering: Annual Bunny Hop The Society of Memorial Sloan Kettering: Annual Bunny Hop

Hundreds of members and their children, dressed in their Easter finest, turned out to herald the return of spring. The event also served as a perfect platform for parents to teach the importance of generosity, philanthropy and empathy — lessons Guthrie and Hager say they’re already working to instill in their young children through the books they read and events they attend, like The Bunny Hop. Generously sponsored by Bonpoint, the event included performances, magicians, costumed characters and delicious treats that delighted guests of all ages.

The Society of Memorial Sloan Kettering: Annual Bunny Hop

Notable attendees included Savannah Guthrie, Jenna Bush Hager, Dylan Dreyer, Virginia Tomenson, Lindsey Coleman, Carolina de Neufville, Anna Burke Patterson, Indre Rockefeller, Gillian Hearst, Dani Stahl, Jill Kargman, Coco Kopelman, Claiborne Swanson Frank, Veronica Swanson Beard, Austen Cruz, Amory McAndrew, Travis Acquavella, and many more.

The Society of Memorial Sloan Kettering: Annual Bunny Hop The Society of Memorial Sloan Kettering: Annual Bunny Hop

All proceeds from The Bunny Hop will fund the Department of Pediatrics at Memorial Sloan Kettering Cancer Center.

The Society of Memorial Sloan Kettering: Annual Bunny Hop

Via Sharp Communications; Photos by BFA / Mike Vitelli