Industry insiders included Tom Calderone, President of VH1; Nancy Lublin, CEO of Dosomething.org; Producer Doug Liman, of The Bourne Supremecy and Mr. and Mrs. Smith; Brett Henne, SVP Communications of VH1; Comedian Seth Herzog; and Actor Darrell Smith, of HBO’s The Wire.
Guests enjoyed music by DJ AK, Pepsi, an open bar, and a preview of “Celebs Gone Good,” which will air on VH1 December 19th. With the help of DoSomething.org, VH1 gathered data and lists of hundreds of philanthropic stars and then with the help of viewer feedback narrowed the list down to the 20 celebrities that have had the most charitable impact. The show features the ‘who’s who’ Celebrity Do Gooders, with exclusive interviews and footage highlighting these Top 20 ranking celebrities, comedians, and cause-leaders philanthropic efforts.
Tom Calderone says, “What we love about DoSomething.org and their CelebsGoneGood.com property is that it’s meaningful but still fun. From the VH1 Save The Music Foundation to VH1 Classic’s ‘Rock Autism’ campaign, we’ve got a long history of bringing fun into our successful pro-social causes. We know that our viewers and our online visitors are going to enjoy our partnership with DoSomething.org to salute celebrities gone good.”
Dosomething.org is the nation’s largest organization helping young people rock causes they care about. A driving force in creating a culture of volunteerism, Dosomething.org is on course to activate two million young people each year. The award-winning site inspires, empowers and celebrates a generation of do-ers: teenagers who recognize the need to do something, believe in their ability to get it done and then take action. Plug in at Dosomething.org.
About Mocca Lounge
Mocca Lounge, one of New York’s newest restaurant and event space, located in Tribeca, offers an intimate atmosphere transitioning from day to night. Owned by Michka Bengio and Sagiv Israeli, the cuisine is Mediterranean inspired. The multi-functional space accommodates up to three-hundred guests for events, presentations, music performances, and screenings.