Apr 1st - Cynthia Rowley for Roxy

This past Thursday, Cynthia Rowley celebrated the launch of her Roxy line at CO-OP Barneys in SoHo.  With the weather finally cooperating after days of heavy rain, guests appeared in good spirits as they made their way to the party.

Although Cynthia Rowley‘s line was showcased near the entrance of the store, I didn’t actually notice the line until about thirty minutes into the event, at which point I realized I hadn’t seen a single piece from her collection.

Barney’s strategically kept their floor plan in tact, drawing guests and press members to the other designers they carry such as Diane Von Furstenberg, Vena Cava, and Marc Jacobs.

Guests were offered Corona’s with lime and sparkling wine at 10.5% alcohol a pop, which were sipped through brightly colored straws.  Hors D’oeuvres included bite-sized tacos, sushi rolls, and cheese & crackers. The whole effect made me feel like I was at a college beach party instead of a downtown Manhattan event.

Several notable guests were in attendance, including Gillian Zinser, who plays the beautiful tomboy and surf-team member on the CW’s 90210. Other attendees included surfer and designer Tracy Feith, Katie Lee, Carol Han, DJ Nick Cohen, and of course Rowley herself.

Just before leaving, I took another look at Cynthia’s line for Roxy.  It proves to be quite versatile for the summer season.  By including wetsuits, hooded sweaters, skirts and flats into her designs, her collection is sure to satisfy any surfer girl’s beachwear needs.

– Megan Eileen McDonough