There certainly is nothing more satisfying than tipping back organic cocktails and people watching beautiful crowds in beautiful clothes, knowing you are doing it for the greater good. Indeed, at the “Sense and Sustainability” green fashion show on Friday, the planners made sure that everything, down to the last detail, was eco-friendly, sustainable and responsibly procured.
Within the walls of a tiny-but-chic Great Jones Street Aicon Gallery space, emerging eco-fashion designers and fashionable followers of the cause, converged to support the documentary production, “First Sight.” The film focuses on India’s Sankara Eye Foundation, which has taken on the formidable task of fighting curable blindness in Southeast Asia, where there is estimated to be more than 45 million sufferers. The documentary – currently in post production – hopes to raise international awareness for the foundation and its goal of reaching 1 million beneficiaries by 2020.
The space itself was a bit oddly laid out, broken into smaller gallery-like spaces, where people politely crammed while waiting for the main attraction. This attraction was, of course, the “Green” fashion show, which featured emerging Southeast Asian designers, including Swati Argade and Helen Asir, along with Marcus Hicks and Rachel Lyra Hospodar.
The styles showcased were whimsical and had a decidedly exotic feel—with an “east meets west” aesthetic. The models were also a mixed group, appearing more like friends of the designers than professionals, and included children, who endearingly looked a little uncomfortable in the spotlights.
The events attendees were treated to delicious “Acai-tini’s,” a mixture of organic vodka and Sambazon Açaí energy drinks, as well as organic prossecco, wine and beer. To spice it up, and to reference the geographic local of the film, Indian style appetizers were also served, and heartily devoured by an appreciative audience. Those with VIP status had their own room sectioned off in the space, which included a pop up shop, where the featured designers sold clothes and jewelry, all with 100 percent profits going to “First Sight.”
Over all, the event felt refreshingly sincere and unpretentious, which gives this writer hope – both in terms of the documentary’s cause and in the greening of NYC nightlife.