The Kardashian sisters, Kourtney, Khloe & Kim teamed up this season to create a curvylicious collection for bebe. The Kardashians expand their bebe collection to shoes and handbags. Boots, boots, boots is right when Kim quotes on her official page, “I’m all about boots this fall!”
September 9th, 2010 was the official launch of Kardashians for bebe during New York Fashion Week. It seems as though the Kardashian sisters have utilized bebe as their launching pad for their successful fashion career. Kim is expanding further into costume jewelry that will be launched mid fall 2010 in an exclusive collection to bebe.
I am excited to see for this collection to launch? Kim Kardashian has partnered with Pascal Mouawad to make her jewelry collection a reality. There will be 25 statement pieces that speaks to Kim’s personal style. The collection is inspired by a modern Moroccan Bohemian love story.
It is quite clear that the Kardashian sisters were aiming for a career in fashion; so teaming up with bebe has given them the opportunity to branch out and create a collection that is strictly for the Kardashian brand. When the Kardashians do move on from bebe they will be their own walking billboard, as if they are not already a walking ad campaign. It doesn’t get better than that. The girls are all shaped differently so it allows for the tremendous appeal it will bring from the mass market.
The Kardashian for bebe collection will be widely recognized throughout bebe locations. I was in Boston when the launch was happening, so I attended the Kardashian party hosted by bebe boutique in the Cambridgeside Galleria. Kardashians provided attendees with bottles of water along with the most delicious flavorful warm chocolate cupcakes. The icing on the cupcake was simply as divine as the Kardashian for bebe collection. DJ King ILABASH was spinning reggae beats which spiced up the photo shoot with Model Lacey Faria who was rocking the best Kardashian looks. Hair was provided by Laura Hobert at Dellaria Salon in Cambridge. Also, makeup was provided by Sephora in the Galleria as well.
Some of the curvylicious looks were a suede one sleeve minidress in Slate Gray and tan along with a Tribal faux leather minidress. In this collection there were some lovely pieces that should be in every girl’s wardrobe this season: Sequined black mini shorts with a short-waist black tank paired with the Kardashian short boot made for an extremely sexy look. Another look to capture this season while craving the Kardashian silhouette is the Moto style leggings, that are wide-waist with slash zippers on the sides. Pair those leggings with the black ribbed tank layered with the short-waist zipper hoodie with immaculate lines running down the back.
Everyone enjoyed the vibe as well as the atmosphere and everyone left with little treats. Lingerie drawstring bath petals, the aroma of the pink & white bath petals are from the bebe perfume. Little pink boxes of bebe mints were among some of the adorable little gifts that were available for guests to take home with them.
In 2011, the Kardashian sisters will have it all with the help of Bruno Schiavi & the Jupi Group. You’ll have the opportunity to watch the Kardashian sisters blossom from RTW to handbags, shoes and now accessories, swimwear and lingerie.