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Inspired by the observational style of film making, the Fall 2013 Sheila Johnson Collection titled Vérité, expresses the peace and beauty Johnson finds in nature.The campaign features Next Models’ Ashtyn Franklin, shot by former American and international Vogue photographer, Andrea Blanch.

 Each scarf acts like a single frame spliced by the reel of timeless and abiding beauty. The stunning photos reveal the heart of Johnson’s personal style and self-expression which comes from embracing the truth within.

 Inspired by the world around her Johnson, digitally prints her beautiful nature, still life and philanthropic photography onto her luxurious Italian made scarves. Translating her photographs into wearable art and affordable luxury, Johnson uses rich, vivid colors to capture the joy, peace, beauty and hope as seen through the lens of her camera.

 The collection, which launched in November 2012 with the Holiday 2012/Resort 2013 season, is manufactured in Prato, Italy and made of 100% modal.

Perhaps best known as a successful entrepreneur and philanthropist, Sheila Johnson’s business career began in the entertainment industry, where she cofounded the influential BET network. Today, Johnson works as a prominent film producer most recently producing The Butler released on August 16th directed by Lee Daniels, starring Robin Williams, Oprah Winfrey, Forest Whitaker & Jane Fonda, among others.

As founder and CEO of Salamander Hotels and Resorts, Johnson oversees a growing portfolio of luxury properties, including the new five star Salamander Resort & Spa, which opened on August 29th in Middleburg, VA,.  She is also the owner of three professional sports teams in Washington DC – the Wizards, the Mystics, and the Capitals.  In addition, Johnson serves as chair of the Board of Governors of Parsons The New School for Design in NYC, where she funded both an award-winning design center, The Sheila C. Johnson Design Center, and a scholarship for talented but underserved students.

Perhaps best known as a successful entrepreneur and philanthropist, Sheila Johnson’s business career began in the entertainment industry, where she cofounded the influential BET network. Today, Johnson works as a prominent film producer most recently producing The Butler released on August 16th directed by Lee Daniels, starring Robin Williams, Oprah Winfrey, Forest Whitaker & Jane Fonda, among others.

 A portion of proceeds will be donated to the Lady Salamanders, the first national all-women’s Street Soccer USA team, which aims to end  homelessness through sports. (Please visit www.streetsoccerusa.org.)

The new website at http://www.sheilajohnsoncollection.com and you can view the Fall 2013 lookbook HERE. Follow them on Twitter and Facebook.

– Christine Shepherd

Image and info via Deborah Hughes, Inc.