The editor showcase for new products never disappoints, and their latest installment was no exception. Held at the Marriott Marquis in Times Square, the event introduces new products that media outlets can share with their readers. There were definitely lots of products to take notice of this year.
One of the booths that stood out belonged to Perfect Bars. The bars are refrigerated due to fresh ingredients, unlike their competitors taking up shelf real estate. They’re all gluten free, non GMO, include 20+ super foods and have 13g of protein on average. It didn’t hurt that they also had Steve Weatherford, punter from the NY Giants, signing autographs in their booth and taking photos with his Super Bowl ring!
There were also Veggie Fries, a combination of healthy ingredients like carrots or chickpeas with potatoes that are then baked to perfection to give you a French fry taste without the unhealthy side effects. I was surprised to find that no one had thought of this idea before!
LaMarca Prosecco was on hand to launch their personal-sized bottles of prosecco, which seem perfect for individual servings at a party, favors at a bridal shower, wedding, baby shower for a boy and more!
There was also Kinky Liqueur, mixing up cocktails with their Pink and Blue liqueur varitieties. Their ads and bright product match the brands sassy personality.
Stouffer’s didn’t have any samples for us to try on site, but they had exciting news for personal size mac and cheese options that would be hitting stores soon. We were also sent home with a family size version of their lasagna and a personal freezer bag.
Land O’Lakes were getting a consensus on attendees cheese personality, either bold or melty, and we were definitely melty, especially with the pretzel buns with melted sharp cheddar cheese that they were sampling! They also gave us the recipe to try it at home.
The event set the stage for tons of new products that have already hit stores or are set to premiere this year. We look forward to see what these companies will come up with next!
– Stephanie Carino
Photos courtesy of Bianca Saltaformaggio